It may seem like a strange proposal that a social media website which uses no follow tags on out bond links could indirectly increase your rankings, though as the Internet expand and more users are running websites and blogs, the value of having exposure on social media networks is growing dramatically. As we already know that a front page story on Digg won’t do much for SEO purpose. However, as more webmasters use services such as Twitter, LinkedIn and social bookmarking sites, gaining front page exposure can create a huge influx of natural inbound links from webmasters linking to your content.
That’s why; setting up a social media presence is becoming more valuable than ever before. It’s no doubt, social media traffic doesn’t switch like search engine traffic, but social media should not be used for conversions to begin with – it should be used for exposing your content to other webmasters.
Setting up a general, spam social media account to get back links from the social media sites themselves is very much old (2007) SEO technique. As we all know social media sites themselves aren’t use much as references. Present SEO techniques rely on setting up legal accounts on all of the major social networks, to establish a trusted community presence, and leveraging that presence for back links from other webmasters. For SEO purpose, it’s important to be aware of that social media sites are to be used to penetrate the webmaster presence within the society.